September 25, 2017
Google Developer Roadshow Middle East and North Africa – GDRMENA Cairo Twitter Impact
Almost 2k attendees, 7 Speakers (2 Googlers / 5 GDEs), 3 full-days, ~26 sessions, and 2M+ Twitter Impressions!
As part of my role as a Google Developer Expert in web technologies, I was invited to speak at Google’s events in MENA region about PWA (Progressive Web Apps), Actions On Google, and Google Assistant in a series of technical events called Google Developer Roadshow, or for short #GDRMENA.
Recently we’ve conducted these events in two cities: Amman, Jordan on Sep 19 at Zain Jordan HQ offices Building A and Cairo, Egypt on Sep 23 & 24 at ITI Smart Village Cairo.
There’s a lot of great things to write about, and very interesting statistics to announce, in addition to few notes to enhance in upcoming versions of GDRMENA in other countries. We’re still compiling the stats and gathering the information, and until it’s ready we’ll show event’s impact on Twitter.
Note: these statistics is just the twitter impact statistics, while the real audience stats is much more interesting & overwhelming! We’re going to post it later.
#GDRMENA Cairo Stats
#MENAGDR Amman Stats
Posts – 482 is the number of posts made with #GDRMENA and #MENAGDR
Users – 158 is the number of users who have posted with #GDRMENA and #MENAGDR
Reach – 878,188 is the number of unique users who have seen posts containing our #GDRMENA and #MENAGDR
Impressions – 1,986,519 is the numbers of times that users have seen posts containing #GDRMENA and #MENAGDR. A single user can deliver multiple impressions.
The percentages of posts that are originals, shares and replies, based on the total number of tracked posts.
– Original Posts: 143 (37.73%)
– Retweets: 218 (57.52%)
– Replies: 18 (4.75%)
The percentages of posts that are positive, neutral and negative, based on the total sample of tracked posts
The sentiment score is calculated using only the positive and negative sentiment values. Score = positive / (positive + negative)
– Positive: 151 (39.84%)
– Neutral: 226 (59.63%)
– Negative: 2 (0.53%)
The percentages of different devices — such as mobile phones — used to create posts with #GDRMENA
– Android: 194 (51.87%)
– IPhone: 99 (26.47%)
– Desktop/Web: 35 (9.36%)
– Twitter lite: 18 (4.81%)
– Facebook: 8 (2.14%)
– Twitter for windows: 8 (2.14%)
– Other: 12 (3.21%)
The ratio of males to females (demographics) posting with #GDRMENA (again, remember this is only twitter participation stats, while physical attendees has much higher diversity)
– Male: 93.8%
– Female: 6.3%
Most Influential Twitter Users posting with #GDRMENA
– @amahdy7
– @omranic
– @omerio
– @gdgalex
The percentage of total posts that users in each country have made using #GDRMENA, made by users per country:
– Egypt 51.88%
– United Arab Emirates 14.64%
– Lebanon 13.81%
– Saudi Arabia 2.09%
– Jordan 4.60%
– Finland 3.77%
– United States 0.84%
– Germany 0.84%
– Denmark 0.84%
– Syria 0.84%
– India 0.42%
– Koria 0.42%
– Oman 0.42%
– Turkey 0.42%
– Tunisia 0.42%
– Algeria 0.42%
– France 0.42%
Top Related Hashtags to #GDRMENA
– egypt
– pwa
– jordan
– gdr
– gdgmena
– google_developers
– machinelearning
– flutter
– wtm
Top Related Keywords to #GDRMENA
– developers
– roadshow
– amazing
– event
– thank
– codelab
– session
– machine
– web
Other #GDRMENA Statistics
Notes:
– These numbers are compiled on the last evening of event, where there is still very active interaction still going on and expected to continue for few more days after the event.
– More statistics to be supplied later, on physical attendance, speakers, sessions, and audience interaction.
